Voice search has improved from a usual feature to a very fundamental part of modern digital interaction. The increase in voice activated assistants like Siri, Alexa, and Google voice recognition assistant has converted how users engage with technology, which leads to a massive shift in the SEO strategies. As voice search continues to benefit traction, …
The Growth of Voice Search and How It Changes SEO Read More »
As we go through 2024, SEO continues to evolve constantly. To stay ahead of the curve, all the businesses and entrepreneurs need to adapt their techniques to align with the latest trends and tech. Through this blog Infinix, the best SEO company in Chennai, explores 5 modern SEO research strategies that allow you to improve your …
Sometimes we get tired of the same old routine with Google Ads. Do you also feel stuck in the rut when your ads are not performing like you thought? It may be the time to dust things off a bit and bring fresh life to campaigns. RSAs are a very helpful tool in your advertising …
Introduction: Rebranding is done when a company is growing or is facing big PR problems. It can be very important for any business, depicting growth, evolution or shift in direction of the company. But the problem is when rebranding there can be a risk of encountering a sudden drop in website traffic. Fortunately there are …
You must be familiar with or have experimented with generative AI tools like ChatGPT. However, are you genuinely optimizing the marketing potential inherent in generative AI? Not, really! Suppose you’re prepared to harness the power of generative AI and gain a comprehensive understanding of its functioning, then this comprehensive guide offers you the insights to …
Advanced AI Prompt Engineering Strategies For SEO Read More »
In digital marketing, success starts with data utilization. The potential of digital marketing, particularly Universal Analytics – the complimentary version of Google Analytics relies on data-driven methodologies to monitor performance, pinpoint areas for improvement, and offer valuable insights into your customer journey. However, Universal Analytics has been phased out, leaving Google Analytics 4 (GA4) as …
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In the dynamic landscape of B2B marketing, success is not solely dependent on programmatic approaches. While automation and data-driven strategies play a crucial role, exploring non-programmatic avenues and integrating high-quality channels into your media mix is equally important. This blog explores the non-programmatic ways practiced by many in house-marketing teams and top digital marketing companies …
Unlocking B2B Funnel Success Through Non-Programmatic Strategies Read More »
Digital marketing has seen many changes in 2023 and the traditional advertising techniques are now replaced with Artificial Intelligence, and Augmented Reality or Virtual Reality (AR/VR) to improve user engagement. In 2023, the digital advertising market made around $601.8 billion, with media ads securing 67.1% of it. Digital advertising is the most happening sector, and …
Know The Right Ad Format For Your Business In 2024 Read More »
Using tools for marketing analytics provides access to valuable data for monitoring performance and identifying areas for improvement. A single analytics tool may not be sufficient if you’re into digital marketing. This blog explores the six essential tools practiced by top marketing teams and digital marketing agencies, empowering you to pinpoint your most effective strategies …
Conversion copywriters craft landing page content that effectively persuades and drives sales. Their unique ability is to attract readers, secure conversions, and ultimately generate substantial revenue. You, too, can tap into these enchanting conversion copy skills, provided you understand the underlying techniques. Typically, conversion is a psychological science that delves into how your customers mind …
6 Must-Have Landing Page Copy Tips For Greater Conversion Read More »
