We all live in the digital age where everything happens in a single click, and harnessing digital marketing for the local business is not only an alternative but crucial. It is because digital marketing offers numerous opportunities to connect with potential customers, build brand identity, and improve the sales. Hence, it is vital for any …
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Startups in India are finding very good opportunities to grow and thrive through digital marketing. The business space has changed with the introduction of the internet, and digital marketing has turned out to be an important part for a startup company’s success. Let’s explore how digital marketing empowers startups, by helping them become successful and …
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The most important factor for increasing your sales and building long term customer loyalty is to connect with your audience. Building strong relationships with your audience helps to create trust, improve brand reputation, and ultimately help revenue growth. Here are seven effective digital marketing strategies that help to connect with your audience and boost your …
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Standing out among competitors is important for any business striving for constant growth. With limitless alternatives available to customers, businesses have to improve the strategies that differentiate them from the crowd and capture the attention of their audience. This blog by Infinix360, the best digital marketing company in Chennai, you can explore various effective strategies …
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SEO’s main strategy is the internal linking which is considered as one of the powerful tools to link different web pages. The main aim of interlinking in SEO services is to enhance the visibility in the Google search results. The benefits of interlinking extends the needs of SEO, thereby making the website more user friendly …
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Businesses invest extensive sources in creating notable content with the goal of attracting, enticing, and converting clients. However, without the right measurement, the effectiveness of this content material remains uncertain. This blog by the best digital marketing agency in Chennai, explores the vital strategies and tools for tracking the Return on Investment (ROI) of on-page …
Introduction: Rebranding is done when a company is growing or is facing big PR problems. It can be very important for any business, depicting growth, evolution or shift in direction of the company. But the problem is when rebranding there can be a risk of encountering a sudden drop in website traffic. Fortunately there are …
In digital marketing, success starts with data utilization. The potential of digital marketing, particularly Universal Analytics – the complimentary version of Google Analytics relies on data-driven methodologies to monitor performance, pinpoint areas for improvement, and offer valuable insights into your customer journey. However, Universal Analytics has been phased out, leaving Google Analytics 4 (GA4) as …
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In the dynamic landscape of B2B marketing, success is not solely dependent on programmatic approaches. While automation and data-driven strategies play a crucial role, exploring non-programmatic avenues and integrating high-quality channels into your media mix is equally important. This blog explores the non-programmatic ways practiced by many in house-marketing teams and top digital marketing companies …
Unlocking B2B Funnel Success Through Non-Programmatic Strategies Read More »
Digital marketing has seen many changes in 2023 and the traditional advertising techniques are now replaced with Artificial Intelligence, and Augmented Reality or Virtual Reality (AR/VR) to improve user engagement. In 2023, the digital advertising market made around $601.8 billion, with media ads securing 67.1% of it. Digital advertising is the most happening sector, and …
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